The Funding Formula™
The Capital Strategy Program for Entrepreneurs Who Are Ready to Fund, Build, and Scale—On Demand.
You Don’t Need More Credit.
You Need a System That Turns Credit Into Capital—and Capital Into Cash Flow.
The Funding Formula™ is a high-level consulting + coaching experience that shows growth-minded entrepreneurs how to structure their profiles, sequence their funding, and secure $50K–$250K+ in capital that fuels scale—not struggle.
This isn’t about getting approved once.
This is about building a repeatable engine that funds your business whenever you need it.
If you can qualify once… you can qualify forever—with the right formula.
“Over $32M in client approvals—and we’re just getting started.”
— Shalita Heard, Funding Strategist
This Program Is Designed For:
→ Entrepreneurs with good income but no scalable funding system
→ Business owners tired of operating on personal credit
→ CEOs who are ready to stop “figuring it out” and start moving with data-driven strategy
→ Founders who know their goals require capital—and want to fund like the top 1% do
→ Those who are building something bigger than themselves and need the structure to match
Inside The Funding Formula™, You’ll Learn How To:
💡 Structure Your Personal Credit Like an Asset
So it works for you—not against you.
💡 Build Business Credit That Doesn’t Touch Your Personal Reports
Because real entrepreneurs separate power from liability.
💡 Use The Funding Formula™ Framework
To identify the right banks, bureaus, limits, and timing for your next 6-figure sequence.
💡 Secure Capital On Demand
Using a repeatable, compliant, and scalable system.
💡 Position Yourself as a Low-Risk, High-Return Borrower
No more hoping. This is data-driven bank logic applied to your real profile.
The Offer: High-Performance Capital Consulting Meets Tactical Execution
This is not theory. This is structured implementation delivered through:
✔️ Personal + Business Profile Review
✔️ Custom Capital Roadmap
✔️ Live Weekly Strategic Calls
✔️ Private Office Hours with Shalita Heard
✔️ Funding Formula™ Sequences + Playbooks
✔️ Exclusive Bank + Bureau Breakdown Vault
✔️ 90 Days of Execution Guidance and Strategic Support
The Guarantee? You Will Leave With:
→ A fully mapped, fundable capital plan
→ The know-how to repeat this process every 90 days
→ Bank-backed strategy that can be used again and again
→ The insight to grow with money already on the table
No guessing. No gambling. Just guided strategy that scales.
Why This Works (When Everything Else Doesn’t):
Because it’s not built on theory, templates, or YouTube advice.
It’s built on:
Real underwriting criteria
Bank-to-bank sequencing strategy
Credit + business structure analysis
Over $32M in real funding approvals
Your business. Your profile. Your timeline.
Want In?
This isn’t a one-size-fits-all program.
Before you’re invited to join, we’ll start with a Private Strategy Call.
On this call, we’ll:
✔️ Assess where you are now
✔️ Identify immediate capital opportunities
✔️ Map your next 90-day funding sequence
✔️ Determine if The Funding Formula™ is your next smart investment
🔒 APPLY + BOOK YOUR PRIVATE STRATEGY CALL
No fluff. No filler. Just a formula that works—again and again.
For Founders Who Think Like Investors
If you’re not just building a business—but a future…
If you’re done with the emotional rollercoaster of DIY funding…
If you’re ready to fund your vision with clarity, compliance, and cash flow in mind…
Welcome to The Funding Formula™
Where structure meets strategy—and credit becomes capital.